The article is about how to effectively pick Instagram hashtags to establish your presence quickly and boost engagement. Let’s get into it to get a clear grasp!
Instagram is an awesome application for brand marketing efforts, and as a matter of fact, using hashtags will improve the discoverability of your content. Remember, using the perfect hashtags is a great way to get your content in front of potential customers. So, many marketers leverage a free instagram hashtag generator to get ideas of the potential hashtags. Fortunately, pick the best hashtags to establish your presence on Instagram and initiate your conversations.
Hope you have understood hashtags matter for your business to go sensational. Let’s start reading this article to explore the best hacks to use the right hashtags.
Importance of Using Instagram Hashtags
Instagram hashtags are key in letting your audience find out the specific content more easily and efficiently. It states that using perfect hashtags on Instagram will sky-high the reach and presence on the platform. So, harnessing the power of hashtags is the best idea to boost potential leads and stay ahead of the game.
Is Really Using Instagram Hashtags Worth the Efforts?
Of course, yes! For your overall Instagram marketing strategy, hashtags matter most to expose your content to the right audience. So, while users search using specific hashtags, they will easily find what type of content you have posted. It incredibly gains more user traction and boosts the conversation. With a better perception, use reliable hashtags and uplift your online presence.
How Many Hashtags Does Instagram Allow to Use?
Instagram has set the limit and has allowed users to include up to 30 hashtags. It means that users can add up to 30 hashtags in the post captions. However, using more hashtags will overwhelm users and not support your SEO efforts. Keeping this in mind, it is suggested for users or creators to use 3 to 5 hashtags in their posts.
According to Statista research, using 2 to 4 hashtags on your post captions brings a 3.41% engagement rate. Get to know that it has a high engagement rate at the time. So, don’t be afraid to try different types of hashtags that work for your brand. If you want to pick the right hashtags, take advantage of the best instagram hashtag generator and get as many inspiring and unique hashtags effectively as possible. You can sort out the 3-5 reliable hashtags that work for your brand.
3 Smart Techniques That Marketers Need to Try to Get Their Brand Noticed
Being a marketer, if you are short of ideas on how to find great hashtags that work for your business on Instagram. Here are the tips for you.
#1 Curate a List of Topics in Your Niche
First, understanding your niche or brand is more important for sorting out the list of topics. With this, you get to know the hashtags you can use for the type of content or the product and service your customers are searching for.
To your advantage, you can use the built-in analytics feature on Instagram to check out which hashtags perform well. Getting into the analytics feature allows you to learn about more things and clearly perceive what your audience is actively searching for.
The mix of topic ideas will help you to research hashtags and find the potential one. You can curate a list of hashtags that uplift your content reach.
#2 Find Out Your Competitors
The best way to find out better hashtags is to research what your competitors are doing on Instagram and the hashtags they use. Of course, checking out the hashtags and the content reach will help you pick the hashtags that make your content perform well.
While sorting out the hashtags from your competitors, choose the generic hashtags and not their brand-specific ones. Getting inspiration and creating a unique and memorable hashtag will enhance your brand exposure.
#3 Create Branded Hashtag
One of the great ways to set your content apart on Instagram is by generating branded hashtags on your own. While creating the branded hashtags, ensure they make a vibe for your brand and inspire more users to use them. Of course, the unique hashtags branded hashtags will do it. Moreover, as your brand grows, it is best to make your customers use your branded hashtags while sharing about your products in their posts.
With the branded hashtags, make your marketing campaign successful. While product launches, hosting challenges, and giveaways, it is best to use campaign-specific hashtags.
Using Instagram hashtags strategically and thoughtfully is a great way to reach the target audience and uplift your brand’s conversation. So, don’t hesitate to play with the mix of hashtags. Smartly playing with Instagram hashtags will make your content go viral, boost brand awareness, and make more users follow your account. Start to maximize the impact on your content or visuals with the perfect Instagram hashtag strategy!